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MUSCAT: Khimji’s Watches – home to some of the world’s finest timepieces, jewellery and accessories – has added two more luxury watch brands to its portfolio: Alpina and Ateliers deMonaco, both sister brands of Frederique Constant.

The launch event took place at the Khimji’s Watches Showroom on January 21 and was attended by Mr. Anil Khimji, Mr Nailesh Khimji, Directors – Khimji Ramdas, Sachin Malhotra, COO, Lifestyle Group and Williams Besse, International Sales Director, Frederique Constant.

Speaking at the event, Naliesh Khimji, Director – Khimji Ramdas said, “We are extremely delighted to launch two such exceptional brands to our existing luxury line-up. The addition of these two brands only strengthens our relationship with Frederique Constant and we are confident that both Alpina and Ateliers deMonaco range will offer the best there is for our discerning customers.”

Williams Besse, International Sales Director – Frederique Constant, also echoed Mr Khimji’s sentiments and said, “We are extremely honored to have Khimji’s Watches as our exclusive partners in Oman with Frederique Constant and now the addition of Alpina and Ateliers deMonaco brands will most definitely usher in a stronger era of partnership for us and Khimji’s Watches.”

To mark the occasion, two timepieces were showcased at the event. The Alpiner X from Alpina and the Admiral Chronographe Flyback Prato from Ateliers deMonaco.

The AlpinerX is the product of an extremely successful Kickstarter project that raked in over 1.5 mn Swiss francs from backers. A hybrid smartwatch, it masterfully juxtaposes design aesthetics with fitness tracking and environmental data from its compass, barometer, altimeter and UV monitor. It is a superbly engineered wearable for the adventurist of today.

The Admiral Chronographe Flyback Prato (Rose Gold Edition) from Ateliers deMonaco is product of the brand’s collaboration with Prato Automobiles. Launched in March earlier this year, the collection recently added a third special rose gold edition. Its 18K rose gold case houses the brand’s automatic hand-decorated dMc-760 caliber – the heart of the patented Flyback complication which offers its wearer, a single gesture to go from one measurement of time to another.

To know more about these two brands, do visit visit Khimji’s Watches at their showroom and service centre located at Way No. 3036, Building No. 2825, Al Ufouq Building, Shatti Al Qurum, Muscat.